THE SCIENCE BEHIND APPLIED AUTHENTICITY
Authenticity Quotient
The Three Foundational Traits of Authenticity
01
Empathetic
Self Awareness
Authenticity begins with non-judgmental recognition of your beliefs, emotions, and mental patterns. This awareness forms the basis for all authentic expression.
An authentic person is defined as someone who has:
Aligned values and actions
Genuine self-expression
Consistent across contexts
Dynamic intentional communication
Take our Auth-Q QuizWork Satisfaction
Research shows authentic individuals report 42% higher job satisfaction and are more productive. When your professional identity aligns with your core self, work becomes more meaningful and engaging.
Connection with Others
Authentic interactions create deeper, more fulfilling relationships. Transparent expression builds trust, while empathetic awareness strengthens bonds that withstand challenges and grow over time.
Personal Growth Meter
Measure your authenticity and track improvements with our scientifically validated assessment tools. Identify specific dimensions for development and monitor your progress toward greater congruence.
Sustainable Contentment
Authenticity creates lasting fulfillment beyond temporary happiness. By eliminating the cognitive burden of maintaining facades, you experience deeper contentment that persists through life’s inevitable challenges.

Who We Are
At Authenticity Quotient (AuthQ), our mission is to move beyond vague self-improvement concepts and provide structured, research-backed frameworks that diagnose and enhance authenticity in all aspects of life.
Framework Driven Approach
We bridge the gap between science and real-world application to help individuals, communities, business leaders, and organizations cultivate true authenticity.
AuthQ integrates psychology, behavioral science, and digital innovation to create actionable tools to help individuals and groups become more aware, measure, strengthen, and calibrate authenticity for themselves and their teams, organizations, or communities.
our 3×3 framework of
self awareness

unaware
Those unaware of the internal self-preference, belief, and desire typically lack a developed internal compass.
Fearful-disorganized attachment style
conforming
Those who are aware of their internal preference but avoid conflict and go along with mildly less preferred choices of the group
dismissive-avoidant attachment style
conflicting
The text-book “people-pleaser”, those who are aware of their internal preference but choose to go against it actively
anxious-avoidant attachment style
internal
alignment
Self-awareness requires aligning internal moral values, personal beliefs, and societal influence.
internal dimension
external
alignment
Self-awareness requires aligning stated values, making deliberate choices, and actions.

observed congruence
Self-awareness requires an observable track record of internal and external congruence.
time dimension